Are you passionate about building iconic Kiwi brands? Do you have experience developing brand strategies across Foodservice or FMCG? Are you energised by driving innovation, sales, and sustainable growth? If so, Barker’s has an exciting opportunity for you!

At Barker’s, we’re continually exploring new and innovative ways of doing things, with ambitious plans for future growth across Foodservice and Export markets. With a rich heritage in crafting premium food and beverage products, we’re committed to building brands that stand for great taste, quality, and care.

We’re excited to be searching for a Foodservice & Export Brand Manager to join our Marketing team. This role will lead brand strategy, innovation, and activation for Barker’s Professional and support growth across our Foodservice NZ and Export portfolios.

About Us

Nestled at the foot of the Four Peaks Mountain Range in Geraldine, Barker’s has proudly operated from the corner of the original family farm since 1969. With over 220 employees across our New Zealand business and a growing Auckland‑based Sales and Marketing team, we offer diverse and exciting opportunities in a business that truly cares about its people, community, and future.

Key Responsibilities

· Leading the development and delivery of annual Foodservice brand plans aligned to commercial strategy

· Building and stewarding brand equity for Barker’s Professional across all Foodservice touchpoints

· Planning and executing insight‑led, best‑practice marketing activity tailored to Foodservice and B2B channels

· Driving innovation and new product development in partnership with cross‑functional teams — from concept to launch

· Supporting Export growth through packaging innovation, and market‑specific marketing initiatives

· Embedding brand plans into sales execution, launches, and trade activation

· Managing marketing budgets, measuring ROI, and turning insights into meaningful action

· Building strong internal and external relationships, including distributors, agencies, and trade partners

· Being an active, engaged team member across Marketing and Sales

What We’re Looking For

· Tertiary qualification in Marketing, Business, or a related field

· 4+ years’ experience in brand or marketing roles, ideally within Foodservice, B2B, or FMCG

· Strong experience across brand strategy, ATL/BTL activation, innovation, and digital

· Commercial acumen, budget ownership, and confidence measuring ROI

· Excellent communication and relationship‑building skills

· Curious, proactive, and passionate about food and food trends

· A collaborative, pragmatic operator who thrives in a fast‑paced environment

What We Offer

· Shape brands with purpose - Help build Foodservice and Export brands that stand for quality, care, and great taste

· Innovation with heart - Work in an environment where ideas are encouraged, creativity is valued, and outcomes matter

· Grow with us - Join a business that continues to expand its portfolios, capabilities, and opportunities

· Purpose, people, and place - Enjoy a culture built on collaboration, community and care, with a stunning workplace surrounded by the beauty of rural Canterbury

Submit your CV and a brief cover letter outlining your interest and relevant experience. We welcome applicants from all backgrounds and experiences.

Barker’s is proud to be an Equal Opportunity Employer. We value diversity and are committed to creating an inclusive environment for all employees.